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The year was 1930. To boost sales of their Detective Story Magazine, pulp publishers Street and Smith decided to sponsor a radio program where an announcer read stories from the magazine.
Rather than referring to him as "the guy who reads the stories," a man at Street and Smith's ad agency suggested naming him The Shadow.
Soon customers began asking for a pulp magazine of that name.
No such magazine existed at the time -- but Street and Smith knew an opportunity when they saw one, and quickly decided to created just such a title.
In time The Master of Darkness recruited numerous agents, among them the mysterious Burbank.
Little is known about Burbank, other than the fact that he is an "old friend" of the Master of Darkness, and that his mission is to facilitate communication among agents.
The Shadow copyright Advance magazine Publishers, Inc./ The Condé Nast Pubs.
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 THE SHADOW ARTIST'S SHADOW ARTIST
PULP ILLUSTRATOR EDD CARTIER!
Saturday Evening Post artist EDWARD DANIEL CARTIER, who signed his work "Edd Cartier," had previously done numerous illustrations for other various Street and Smith pulps when he took over the Shadow interiors from Tom Lovell in 1936.
Ed Cartier, pictured right, was born in North Bergen, New Jersey. He did more than 800 interior Shadow illustrations, and his work has been cited by Shadow comic book artist Mike Kaluta as his greatest influence. He left the title to enter World War II.
Today's report: A gallery of pulp and Shadow illustrations drawn by one of the greatest Shadow interior artists of all time, Edd Cartier! |
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THE END!
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SHADOW PULP COVER PAINTER
GRAVES GLADNEY!
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